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Wearable Technology

The terms “wearable technology“, “wearable devices“, and “wearables” all refer to electronic technologies or computers that are incorporated into items of clothing and accessories which can comfortably...

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GeoMarketing: a new reality

Who has ever gone out for “customer hunting”? Tired of physically promoting your business around with no results? Would you like to apply automated targeting based on location, time and customer? This...

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Digital challenges for an omnichannel strategy

One of the present challenges of a wide range of industries, (wholesale, retail, banking, …), is adapting its existing technology base, build over a long period of time, and core to its business...

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Why UX is important in Banking?

A matter of needs Banks take a lot of care in their physical marketing and advertising campaigns, however, they don’t prioritize a proper Internet presence. Huge mistake if we consider that, today,...

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NEXT Generation Banking: KYC+

A Moving Concept Know Your Customer (KYC) is commonly known as the regulations forcing financial institutions to verify customer identities to prevent identity thief, financial fraud and anti-money...

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20% revenue increase by applying consistent experiences: How digital channels...

Studies across a number of industries have revealed that losing customers can have a considerable financial impact: the cost of winning back a customer after his defection can be from 50 to 100 times...

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How digital helps multibrand strategies

Over the last few years, consumer behavior is changing and now with the use of technology we find customers better informed, more connected and using multiple screens (PC, tablets, smartphones …)....

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NEXT Generation Banking: Make your digital sales friendly

Great progress has been achieved on bank ubiquity and User experience, but selling through digital channels is still the next step for most banks As most automation processes on all industries, ATMs...

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Fintech disruption: a lasting driver of growth or just a bubble?

Fintech disruption: a lasting driver of growth or just a bubble? People need banking. Innovation is a necessary driver of growth in any economy and banks may have to face a shift in perspectives due to...

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